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Did you know that about 85% of Internet surfers use search engines at least once a day in order to conduct searches through search engines? Undoubtedly, this is an amazing statistic. Search engines record about 500 million queries a day which makes it all the more critical for your web site to rank prominently in the search engine hierarchy. In order for you to increase online traffic to your web site, there are a number of things you should not be doing. We will tell you what they are and why you shouldn't be doing them.
  

 

Your web site is indexed by search engines with the help of computer programs called crawlers, spiders or searchbots. There are minor differences in these terms but they essentially mean the same. These search agents visit your site, index and catalog it, and help your site to be featured in search engine results, (SERs). Guess what happens if you make it difficult for your hairy search engine visitors to check your site out. They simply go away. A search engine spider is like an honored guest and should be treated royally with respect and dignity. After all, the search engines are the anchors for your ROI edifice.
 
In order to increase online traffic to your web site, here are a few things you should avoid:
 
1. Eliminate frames, dynamic URLs, Flash animations, image map links, and javascripts for navigation-- essentially, all forms of graphic links for site navigation. These impede search spider mobility. Use text links instead with a graphic image right next to them. Use Flash animations on web pages which are not important enough to need search engine indexing.
 
2. Your site should load quickly and page length should be no more than two or three screens long. The fewer, the better. Excessive use of graphics always tends to slow down the page load factor. If you must use high-density graphics due to the nature of your profession, invest in a fast-loading web hosting service. This move will please not only the search engine spiders but also your human visitors who are also your prospective customers.
 
3. Consider eliminating popups all together in order to increase online traffic to your site. Popups are not only irritating to your human visitors who are eventually compelled to use popup blockers, the search engine spiders don't like them either because they tend to build barriers to the process of effective site indexing.
 
4. Never pick up someone else's content with or without permission. If the search engines classify you as a site with duplicate content being recycled by you, chances are that you will never be allowed to rank on search results. Many SEO consulting firms offer SEO copywriting services which you should consider using if you have never written professionally.
 
The winning strategy is to play it safe. Realistically speaking, you should do what you do best and leave the SEO to experts who specialize in this field. If you are on a budget, consider working with a SEO company from India or Dubai. You will not only receive top- notch service, your click-through ratios and call-to-action rates will increase dramatically thus impacting your bottom line in the final analysis. These SEO consultants will reconfigure your web site to increase online traffic and will set up highly affordable 24/7 monitoring services so that you receive regular traffic reports, web statistics reports and feedback about new search engine spider updates.